Reading Blog #3 - Digital Art Meets Projection Mapping

The article "Digital Art Meets Projection Mapping: Discover the world's most inspiring artists" touches on the history and emergence of digital art and how technology has allowed artworks to take on many forms, including projection mapping. Projection mapping is described here as "video mapping or spatial augmented reality, [which is] a technique that involves projecting images or animations onto irregular surfaces." The article's description of projection mapping highlights the variety in execution and the unlimited bounds of digital art. The visual storytelling that takes place with the medium of projection mapping is an aspect of this article that really caught my interest. Due to projection mapping relying on visual movement and 3D space, audiences are transported and physically drawn into the art as the viewers share the same space as the artwork when viewing it. I think the audience perspective when it comes to digital art is very interesting. Digital art can take on so many different forms, and they often allow the audience to interact with the artwork in an entirely different way than they would if the art were a 2D object, such as a painting or drawing in a frame. The article also explains how projection mapping can interact with different visual and auditory elements, including sound, light, and architecture. I find it so interesting that the 3D essence of digital art forms can create such an elaborate sensory experience for the audience. This article has opened my eyes to the endless possibilities of digital art forms. I now realize that digital art is much more than just technology: it's the integration of technology with other elements and an exploration of space and visual understanding.

Images from my experiences at a Van Gogh projection mapping exhibition.